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In Out Thru with I.O.T. Records
Label Feature

In Out Thru with I.O.T. Records

French independent label I.O.T. Records was once described as “the substance of a Warp and propelled by a love of vinyl in the style of Stones Throw.” Their eclectic dive into electronica, jazz & hip-hop indeed seems to hold on to quality and substance—and a curiosity for what’s beyond the horizon.

By DannyVeekens
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For starters, Tracklib’s in-house sample-hungry curator Omar created the collection Exploring I.O.T. Records. Including ten tracks to explore the sound of the French label. “I think that collection reflects the label pretty well,” says label manager Aymeric Genty. “The eclecticism is there. That’s what matters most to me. I can’t say which artists or tracks represent I.O.T. Records best. Because in the end, it’s actually the variety in music that represents the label best.”

That diversity is evident when one digs through their catalog. There are beats by Al’Tarba, a French hip-hop producer who previously worked with the likes of Raekwon, Ill Bill, and Q-Unique (of Arsonists). Then there’s electronica and jazz by Minimal Orchestra. And a range of traditional music from their Expedisound Series, aimed to bridge cultures in an ever-changing world. Aymeric: “To me, the roughness and spontaneity of traditional music make for the perfect material to blend with all styles of production. Traditional music is free from production processes and technology, and allows a younger generation to rediscover their own heritage.”

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“It's obvious that Tracklib changes the game. As much for labels and publishers, as it is from the perspective of composers.”

—Aymeric Genty
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To Aymeric, a prime example of those sources for samples in their Expedisound Series, is the album of the Naxi Baisha Traditional Orchestra, built around a 300-year-old style of music that tells the story of the Nakhi people in Yunnan, China. Or the intriguing diphonic songs from Mongolian music group Altai Khangai.

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Aside from the beats of Al’Tarba, the music on I.O.T. Records isn’t necessarily grounded in sampling. But Aymeric is all for being sampled, now offering well over a hundred tracks and stems on Tracklib. Aymeric: “It's obvious that Tracklib changes the game. As much for labels and publishers, as it is from the perspective of composers. It saves an incredible amount of time in clearance, and it also avoids track refusals and therefore disappointments for artists. I can understand the generation of composers who grew up listening to huge hits based on samples—and who felt they couldn’t do the same nowadays. Tracklib changes that.”

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